Brevo Customer Reviews 2024

Brevo

Composite Score

8.8 /10

CX Score

9.0 /10

73 Reviews Write a Review

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What is Brevo?

Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

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Awards & Recognition

Brevo won the following awards in the Email Marketing category

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4 Top Rated Capabilities

5 Top Rated Features

Latest Award, 2024

2 Top Rated Capabilities

3 Top Rated Features

2023

0 Top Rated Capabilities

4 Top Rated Features

2022

Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

97 Plan to Renew

92 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

1% Negative

5% Neutral

94% Positive

Pros

Respectful
Includes Product Enhancements
Trustworthy
Transparent

Feature Ratings

Average 84

Email Delivery

Sales Intelligence & Conversion Rates

Contact Database

Segmentation

SPAM Compliance

Basic Reporting and Analytics

Campaign Management

Content Authoring

Text Messaging

Mobile Optimized

Auto-Responders

Vendor Capability Ratings

Average 83

Business Value Created

Ease of IT Administration

Ease of Implementation

Breadth of Features

Ease of Data Integration

Usability and Intuitiveness

Availability and Quality of Training

Quality of Features

Vendor Support

Product Strategy and Rate of Improvement

Ease of Customization

Also Featured in...

Marketing Automation - B2B

Score 8.9

View Brevo in this category (opens in a new tab)

SMS Marketing

Score 8.6

View Brevo in this category (opens in a new tab)

Brevo Reviews

Shams A.

Role: Sales Marketing
Industry: Communications
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Dec 2024

User friendly

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

Brevo differentiates by offering everything one needs be it emails, SMS, CRM, and automation, all at one place, all at prices that work for enterprises of all sizes.

What is your favorite aspect of this product?

What I really like about Brevo is that how easy it makes everything. All the tools we need, from email to automation, are in one place & it's just simple and effective for businesses to use.

What do you dislike most about this product?

One downside of Brevo is that its more advanced features, like segmentation and reporting, can be a bit basic compared to some competitors.

What recommendations would you give to someone considering this product?

If someone is considering Brevo, I’d recommend starting with the free plan to get a feel for its features & take advantage of their integrations with other tools one might already use to make the most of the platform.

Pros

Helps Innovate
Performance Enhancing
Trustworthy
Unique Features

Martin T.

Role: Operations
Industry: Finance
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Nov 2024

Comprehensive platform for diverse marketing needs

Likeliness to Recommend

8 /10

What differentiates Brevo from other similar products?

It is cost effective for business given that it charges based on emails sent rather than the contact list.

What is your favorite aspect of this product?

Customisable templates

What do you dislike most about this product?

Limited design flexibility

What recommendations would you give to someone considering this product?

Brevo is ideal for businesses with limited budgets and are looking up to scale up email campaigns

Pros

Trustworthy
Caring
Saves Time
Respectful

Vinay D.

Role: C-Level
Industry: Retail
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Sep 2024

Brevo email marketing is pricey

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

Their pricing does not change often as they do keep the same pricing

What is your favorite aspect of this product?

YOU can easily embed the Brevo email marketing features into any solution using the API and have the best user interface for a quicker navigation

What do you dislike most about this product?

Brevo free version supports very limited email contacts, like 300 contacts in the free version which is too smaller compared to other solution

What recommendations would you give to someone considering this product?

It is a professional tool to use but you should keep in mind that Brevo do have limited templates

Pros

Helps Innovate
Reliable
Performance Enhancing
Enables Productivity

Brevo

What is Brevo?

Company Details

Book a Free Demo Today!

Awards & Recognition

Brevo Ratings

91 Likeliness to Recommend

97 Plan to Renew

92 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+92 Net Emotional Footprint

How much do users love Brevo?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Email Delivery The ability to send email to large number of recipients at-scale.

Sales Intelligence & Conversion Rates The ability to track conversion rates and ROI from email campaigns.

Contact Database The ability for basic CRM capabilities - information about email subscribers, leads, and customers in a centralized location.

Segmentation The ability to segregate mailing list based on criteria. Example, demographics, location, target market, existing or new customers.

SPAM Compliance The ability to actively manage compliance with spam-related legislation, for example, providing opt-out capabilities.

Basic Reporting and Analytics The ability to measure metrics related to CRM/emails/campaigns.

Campaign Management Email campaign management is a sequence of marketing efforts that contacts multiple recipients and are designed to reach out to subscribers at the best time.

Content Authoring The ability to create emails including body copy, ability to include graphics and test the content view.

Text Messaging The capability to send messages by SMS in addition to email.

Mobile Optimized The ability to create email content that is easy to read on multiple platforms including mobile devices.

Auto-Responders The ability to send an automated email to new contacts, interact when subscribers engage with previous emails, and auto-respond when they join a new list.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Also Featured in...

Marketing Automation - B2B

SMS Marketing

Brevo Reviews

Shams A.

User friendly

Likeliness to Recommend

Pros

Martin T.

Comprehensive platform for diverse marketing needs

Likeliness to Recommend

Pros

Vinay D.

Brevo email marketing is pricey

Likeliness to Recommend

Pros

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1
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Feature Ratings

Email Delivery

Sales Intelligence & Conversion Rates

Contact Database

Segmentation

SPAM Compliance

Basic Reporting and Analytics

Campaign Management

Content Authoring

Text Messaging

Mobile Optimized

Auto-Responders

Vendor Capability Ratings

Business Value Created

Ease of IT Administration

Ease of Implementation

Breadth of Features

Ease of Data Integration

Usability and Intuitiveness

Availability and Quality of Training

Quality of Features

Vendor Support

Product Strategy and Rate of Improvement

Ease of Customization